Re: [idn] Report from the ACE design team

[Kenneth Whistler <kenw@sybase.com>]

Soobok Lee wrote:

> I believe long natural sentence/phrase domains escape your arguments.
> 
> In CJK, "What is the nearest macdonald hamberger shop from here?".(kr|cn|jp|tw)

??

Why would someone want to type in:

"konomawariniwaichibanchikaimakudonarudohambaaganomisewadokodeshooka.co.jp"

when they could go to

mcdonalds.co.jp

click on the "zenkoku no mise listo" (List of all stores in the country)
button on the home page and get the same results?

If people wanted to do creative PR marketing, they could create

my-makudonarudo.co.jp  (with "makudonarudo" in Katakana, if you like)

and have the custom site *remember* where you live and which restaurant
you like to go to nearby.

Maybe movie names or band names, and stuff like that -- sure. Marketers
love that stuff.

> domain
> may  raise interests and easier to remember and that was not possible
> with LDH domains  for CJK peoples.

Yes, but use of excessively long natural phrase domains like this is just
misuse of what domain names should be for, in my opinion, and will be
quickly outcompeted by more effective ways to get people to visit your
sites and get the information or whatever else they are looking for.

--Ken

> 
> .kr .cn .jp domain suffices may be omitted in future localized web browsers, and
> it will make japanese and chinese sentence domains good for PR marketing.
> 
> I think it is safe for us to leave much rooms for these creative naming
> conventions
> in our ACE proposals for the future.